The AD Club/ANDY Awards Creative Week 2012

Creative Week 2012

Monday, May 7, 2012

TBA

Register for Creative Week at http://www.creativeweek.com/attend

Questions? Email info@creativeweek.com

The AD Club/ANDY Awards Creative Week 2012

May 7

Thought Leadership – The Big Picture

In the new marketing landscape, companies are applying creativity and design as a business strategy – recognizing that disruptive ideas, curation of culture, and development of fresh, engaging experiences is now central to a successful business model. The most creative brands increasingly are defined much more by “what they do” than by “what they say.”

In the discussion we’ll look at how 3 top creative executives are injecting more creativity into their company’s business models – with examples of some of the new strategies / approaches they’re embracing.

Panelists:

Mark D’Arcy, Director of Global Creative Solutions, Facebook

Brad Jakeman, President, Global Enjoyment Brands & Chief Creative Officer of the Global Beverage Group at Pepsico

Lee Stimmel, Head of the Columbia Records Creative Agency at Columbia Records

Moderator: Warren Berger, Contributing Editor, Wired Magazine

Venue: City Winery, 155 Varick Street (at Van Dam)

Networking Breakfast: 8:30 am

Session Time: 9:00 am (50 minute session)

May 8

Thought Leadership – Creative Renegades

Join us in DUMBO as a group creative leaders talk about how they are blazing new trails.

Panelists:

Jae Goodman, Co-Head and Co-Chief Creative Officer, CAA Marketing
Gerry Graf, Founder, Barton F. Graf 9000
Colleen Decourcy, CEO/Founder, Socialistic
Ty Montague, CEO, Co: Collective

Moderator: Nick Summers, Senior Writer, The Daily Beast

Venue: Galapagos Art Space, 16 Main Street (at the corner of Main and Water), Brooklyn

Networking Breakfast: 8:30 am

Session Time: 9:00 am (50 minute session)

FREE ADMISSION FOR ALL AD CLUB MEMBERS - TO REGISTER FOR EITHER EVENT PLEASE EMAIL CONTACT@ANDYAWARDS.COM AND ADD "CREATIVE WEEK RSVP" IN THE SUBJECT LINE.

ALL NON-MEMBERS PLEASE PROCEED TO REGISTER NOW VIA THE CREATIVE WEEK WEBSITE, OR JOIN THE AD CLUB SO YOU CAN TAKE ADVANTAGE OF COMPLIMENTARY TICKETS.