Print This Page Share

Out-Of-Home:NOW Conference

The Art, Science and Power of Today's Location-Based Media

Wednesday, December 3, 2014

The Lighthouse at Chelsea Piers

   

Event Sponsors:

http://www.theadvertisingclub.org/

https://www.cbsoutdoor.com/

http://clearchanneloutdoor.com/

http://www.lamar.com/

http://www.theadvertisingclub.org/

http://www.corbisimages.com/

http://www.titan360.com/usa-index.html

http://vectormedia.com/

http://www.vanwagner.com/

http://www.theadvertisingclub.org/

http://www.capitoloutdoor.com/

http://www.summit-media.com/

This 7th annual gathering of industry thought leaders is a must-attend event for anyone interested in getting the most from Out-of-Home media and those who would like to take advantage of what AD Club events are all about – the opportunity to network and learn from colleagues from all sides of marketing.

Armed with technology, while reaffirming its ever-present value proposition of LOCATION and CONTEXT, the Out of Home medium has become a perfect fusion of ART and SCIENCE. Through a robust digital offering and its recognition as a convergent point for MOBILE and SOCIAL, Out of Home has emerged as a nimble and sophisticated medium that continues to bring innovation and creativity to the forefront.

Join us as we learn from industry leaders how this medium will continue to position itself for success by harnessing the latest technology and maintaining the key attributes that have always made Out-of Home unique.
 
AGENDA (tentative)
8:30      REGISTRATION/BREAKFAST/NETWORKING

9:00      CONFERENCE WELCOME
             THE ART OF OOH TODAY – Creative Keynote

9:45      PANEL 1: STATE OF THE OOH MARKETPLACE

10:30    COFFEE BREAK

10:45    OAAA Media Awards

11:00    Panel 2: THE SCIENCE OF OOH TODAY

11:45    THE POWER OF OOH TODAY & TOMORROW - Brand
             Case Studies

12:15    CONFERENCE CLOSE
 
 
Wednesday, December 3
The Lighthouse at Chelsea Piers
23rd Street and the Hudson River, NYC
8:30am - 12:30pm
 
Tickets will be on sale soon. For more information, contact Sydney at sydney@theadvertisingclub.org
 

The Advertising Club. 989 Avenue of the Americas. 7th Floor New York, NY 10018 Ph: 212.533.8080