This 7th annual gathering of industry thought leaders is a must-attend event for anyone interested in getting the most from Out-of-Home media and those who would like to take advantage of what AD Club events are all about – the opportunity to network and learn from colleagues from all sides of marketing.
Armed with technology, while reaffirming its ever-present value proposition of LOCATION and CONTEXT, the Out of Home medium has become a perfect fusion of ART and SCIENCE. Through a robust digital offering and its recognition as a convergent point for MOBILE and SOCIAL, Out of Home has emerged as a nimble and sophisticated medium that continues to bring innovation and creativity to the forefront.
Join us as we learn from industry leaders how this medium will continue to position itself for success by harnessing the latest technology and maintaining the key attributes that have always made Out-of Home unique.
9:00 CONFERENCE WELCOME
THE ART OF OOH TODAY – Creative Keynote
9:45 PANEL 1: STATE OF THE OOH MARKETPLACE
10:30 COFFEE BREAK
10:45 OAAA Media Awards
11:00 Panel 2: THE SCIENCE OF OOH TODAY
11:45 THE POWER OF OOH TODAY & TOMORROW - Brand
12:15 CONFERENCE CLOSE
Wednesday, December 3
The Lighthouse at Chelsea Piers
23rd Street and the Hudson River, NYC
8:30am - 12:30pm
Tickets will be on sale soon. For more information, contact Sydney at email@example.com