East Coast Director, Ignition Factory (OMD)
Sam Olstein is the East Coast Director of OMD Ignition Factory. He came to OMD after a successful run at two major Hollywood talent agencies in the branded entertainment and integration spaces. He has brokered a multitude of entertainment & celebrity marketing collaborations with major advertisers across film, TV, music, and digital platforms. Sam’s experience in Hollywood covered work with talent such as Beyonce Knowles, Rob Dyrdek, Chris Brown, Mark Ronson, and the Black Eyed Peas. Other entertainment clients included Endemol, The Weinstein Company, Universal Music, BBC, MGM Films, and the Yari Film Group. As part of the Ignition Factory, Sam has implemented a number of creative media campaigns utilizing trends in technology, entertainment, pop culture, the start-up scene, celebrity, and gaming for OMD clients PepsiCo, GE, CBS, and Showtime.