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The VERTICALS Series: Retail

Featuring Top Retail Marketers from Casper, LOFT and Lou & Grey, and STORY

Thursday, October 13, 2016

Upper Story at Charlie Palmer 797 Third Ave, 14th Floor, NYC

Event Sponsors:

The AD Club of New York & Yahoo hosted the seventh breakfast in an ongoing series of strategic conversations featuring client executives as they take a deep dive into the latest trends impacting their companies and specific business sectors.

The discussion honed in on the specific burning question: How are Marketers Defining “Omnichannel” in an Evolving Retail Landscape?

Courtney McKlveen, Vice President and Industry Lead, Retail/Travel/QSR, Yahoo led the discussion that started with a bridge side chat on the state of the business with Jennifer Kasper, SVP, MediaLink and continued with a panel discussion featuring:

  • Michelle Horowitz, SVP Marketing, LOFT and Lou & Grey 

  • Rachel Shechtman, CEO & Founder of STORY 

  • Emma Sokoloff, Strategic Partnerships Manager, Casper

Insights that came out of the discussion can be found in the following videos: Vimeo 

A special thanks to our sponsor Yahoo for making this all possible. 

For more great content, make sure you attend our upcoming VERTICALS Series- Media & Entertianment with VICE Media, Roku, and Bravo and Oxygen Media on 11/15!


The Advertising Club. 989 Avenue of the Americas. 7th Floor New York, NY 10018 Ph: 212.533.8080