Print This Page Share

Board of Directors

Audrey Siegel

Director
President and Director of Client Services, Targetcast TCM


Audrey is President and co-founder of TargetCast tcm, an independent media services agency dedicated to providing excellence in strategy, planning and implementation to strong, independent brands. She oversees the day-to-day management of all client activity as well as a staff of more than 90 professionals, establishing a nurturing environment in which creativity and professionalism thrive for a client base that includes the Pfizer Consumer Healthcare AOR, Expedia.com and hotels.com, New York Life, TIAA-CREF, AMC Television Network and Gorton’s, among others.

Audrey’s background includes many years at BBDO, Cunningham & Walsh and half her career at Saatchi & Saatchi, where she directed Procter & Gamble brands as well as created the industry’s first print Agency of Record for P&G. After leaving Saatchi, Audrey became JWT’s first North American Director of Print Media. Prior to co-founding TargetCast tcm, she joined forces with future business partner and TargetCast agency co-founder Steve Farella at MPG, as Managing Director of the Jordan, McGrath office.

Active in the advertising community, Audrey has been Chairperson for more than a dozen years for The Annual NY Magazine Day/Media Day for the Advertising Club, NY; was a past Chair of the 4A’s Consumer Magazine Committee; and has won multiple awards including AWNY’s Working Mother of the Year and the inaugural AWNY Changing the Game Achievement Award. She is a frequent guest lecturer at Columbia University’s Executive Education Program.


 

Follow

the Ad Club

Join our Community

 


The Advertising Club. 989 Avenue of the Americas. 7th Floor New York, NY 10018 Ph: 212.533.8080