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Board of Directors

Wright Ferguson, Jr.

Director
President USA, AdForum


Wright runs the US operations on AdForum, a worldwide information providor and community site focused on the global advertising industry. AdForum provides marketable information on 20,000 agencies, 120,000 advertisements and has partnered with all major advertising award shows. AdForum's Agency Preview is used by advertisers, large and small, in the process of selecting a new agency or for other agency research needs.

Prior to that he ran Ferguson & Associates where he consults to Pongr.com (an image recognition search platform via mobile) on sales strategy, and Canyaa.com (a new advertising model in India which will pay views for their time and attention) on sales and marketing.  Wright was also VP of Sales Eye Corp, an Australian out-of-home media company.

He spent the majority of his career as EVP, Group Publisher of Adweek Magazines (Adweek, Brandweek, Mediaweek, Editor & Publisher) where he oversaw advertising and marketing strategy for six magazines, 18 online products, custom-publishing and seven events/awards shows.

He has served on the Advertising Club of New York's executive board, and chaired the nominating and events committees.  He served on the board of the American Advertising Federation (the governing body of ad clubs), judged three National Student Advertising Competitions and chaired the annual Hall of Achievement event.


 

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