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Vertical: Finance Post Event

The Verticals: Finance

How are brands navigating the cultural shift in personal finance?

It was a lively conversation on November 1st at the 15th installment of the Club’s popular Vertical Series: Finance breakfast featuring American Express, E*Trade, Finn by Chase and PayPal.

Our panel of industry pros discussed why advertising is an essential asset in addressing some of the significant cultural shifts financial brands face. 

We are grateful to our speakers, panelists, committee members, our partner Oath and our printing sponsor Candid Worldwide for making it a successful day for the industry. Don’t Miss our next Vertical Series: CPG and Retail on November 13th featuring MARS, UltaBeauty, Nestlé Waters, Purple and West Elm.  

Industry Overview 

  • Julie Hyman, Anchor, Yahoo Finance, Yahoo!

Panel Discussion Moderated By:

  • John Piontowski, VP, Industry Leader-Financial Services, Oath

Featuring:

  • Amber Cacali, Director, NA Global Shopping and Strategic Partnerships, PayPal
  • Katrina Craigwell, Head of Marketing, Finn by Chase
  • Lauren RadcliffeVice President of Marketing, Media and Acquisition, E*TRADE
  • Tatyana Zlotsky, Vice President and General Manager of Marketing and Global Digital Innovation for Global Commercial Services, American Express

A special thanks to our sponsor below!

Photos & Panel Videos

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 Sizzle Reel 

Industry Overview

 

 

Panel Discussion 

 

 

 

 

 

 

 

Agenda

8:30-9:00am Networking Breakfast

9:00-10:15am Program Including:

    • Industry Overview by Julie Hyman, Anchor, Yahoo Finance, Yahoo!

    • Panel Discussion moderated by John Piontowski, VP, Industry Leader-Financial Services, Oath

    Featuring:

    • Amber Cacali, Director, NA Global Shopping and Strategic Partnerships, PayPal
    • Katrina Craigwell, Head of Marketing, Finn by Chase
    • Lauren RadcliffeVice President of Marketing, Media and Acquisition, E*TRADE
    • Tatyana Zlotsky, Vice President and General Manager of Marketing and Global Digital Innovation for Global Commercial Services, American Express

    Q&A with Audience

10:30am Program Close

The Vertical Series: Finance is SOLD OUT!

Don't forget to register for the last session of the year on CPY, Retail, and Tech coming up on 11/13. 

Click Here To Register For The CPG, Retail and Tech Vertical!

     

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      Oath Inc. is a subsidiary of Verizon Communications that serves as the umbrella company of its digital content subdivisions, including AOL and Yahoo!.

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