Corporate Members B

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Beachfront

The Sell-Side Ad Server Built for Convergent TV

Beachfront is the sell-side ad server built for convergent TV. Our technology enables real-time, unified ad serving and monetization across all TV and video endpoints, including connected TV (CTV), set-top box VOD, spot linear, and national addressable television. Leading media owners, programmers, and distributors utilize Beachfront’s TV-first tech stack to drive advertising revenue, improve ad operations, and deliver premium ad experiences to their viewers.

Founded in 2007, Beachfront is an independent, private equity-backed company based in New York City. In 2017, former U.S. Secretary of Commerce Penny Pritzker, through her investment firm PSP Partners, acquired a majority stake in Beachfront along with Growth Catalyst Partners. 

On The Web

beachfront.com

On Twitter

@beachfrontmedia

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BEN

Branded Entertainment Network connects global brands to consumers through the power of popular entertainment. Branded Entertainment Network is comprised of two companies: BEN and Greenlight. BEN is a global entertainment marketing company leveraging deep learning to better predict and improve the success of brand integration and influencer marketing campaigns. BEN’s client roster includes Microsoft, General Motors, Dyson, Ubisoft, Unilever, P&G, and General Mills. Greenlight offers brands unmatched expertise in global rights clearance and licensing with integrated solutions for music, photos, film, TV, celebrity, and iconic talent. Greenlight’s roster of celebrity legends, including Albert Einstein, Steve McQueen, Thomas Edison, Sophia Loren and Charlie Chaplin, provides brands with opportunities for instant recognition, positive perception, and global appeal. Greenlight’s client roster includes Hallmark, Tag Heuer, Canon, L’Oréal, Salesforce, Vodafone, BBDO, Dentsu, Ogilvy, JWT, and Saatchi & Saatchi.

On The Web

ben.productplacement.com

On Twitter

@BrandEntNet

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Billups

Founded in 2003, Billups is a global AdTech company specializing in Out-of-Home (OOH) planning, buying, and reporting. Our global presence and dedicated Sciences team allow us to provide local knowledge and expertise for campaign planning combined with cutting-edge technology delivering attributable results. We blend art and science, leading the industry with patented scientific targeting, accurate OOH measurement, and an AI-powered recommendation engine to provide managed services and advanced analytics to brands, agencies, and advertisers. #PoweredbyOOH

On The Web

billups.com

On Twitter

@billups

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Boston Consulting Group

Boston Consulting Group is a global consulting firm that partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. Our success depends on a spirit of deep collaboration and a global community of diverse individuals determined to make the world and each other better every day.

On The Web

bcg.com

On Twitter

@BCG

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Branch

At Branch, we’re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. By integrating Branch technology into core marketing channels including apps, web, email, social media, search, and paid ads, leading brands are driving higher-value conversions than ever before.

On The Web

branch.io

On Twitter

@branchmetrics

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Broadsign International, LLC.

Broadsign is making it easier than ever for publishers, agencies and brands to harness the power of out-of-home and connect with audiences across the globe. Powering 187,000 digital screens in airports, shopping malls, health clinics, transit systems and more, Broadsign is at the heart of people’s lives. The Broadsign platform enables marketers and agencies to easily book screens and has helped brands like Pepsi, Turkish Airlines, The UFC, Unilever, Volkswagen, John Lewis and more, launch successful programmatic DOOH campaigns.

On The Web

broadsign.com

On Twitter

@BroadSign