125th Anniversary Time Capsule & Celebration

125th Anniversary Time Capsule & Celebration On July 29th, 2021, The AD Club of New York celebrated 125 years of educating, celebrating, and empowering the advertising community. The AD Club invited the community to come together to memorialize this milestone and moment in history. Thank you to everyone who contributed to our Time Capsule, which…

Read More

New Business Imperatives: What Diversity and Inclusiveness Mean for Advertising

New Business Imperatives: What Diversity and Inclusiveness Mean for Advertising From Ivan Guzenko, CEO & Co-Founder, SmartyAds Inclusiveness and diversity in advertising push brands past traditional assumptions about who their audience is and what they want. This kind of marketing speaks to broader audiences of all races, cultural backgrounds, religious beliefs, sexual orientation, age or social…

Read More

Agency and Brand Magic of Embracing Intersectionality

Agency and Brand Magic of Embracing Intersectionality Ultimately to remain authentic, brands need to stand with underrepresented communities all year round, so as we enter into pride month, how do you think brands should support the LGBTQ+ community? A good start is employee integration through volunteer work and charity contributions. Most companies don’t need to…

Read More

Not An Ordinary Sales Pitch

Not An Ordinary Sales Pitch The General Presentation Deck is perhaps the most important sales collateral for a media company…and the pandemic may have done away with it for good. The pandemic forced B2B buyers and sellers to go digital in a massive way. AD Club members and digital entertainment company, Collab, took inspiration from video platforms YouTube and…

Read More

Entrepreneurs:NOW

June 10, 2021 Home Speakers Home Entrepreneurs: NOW Truths from the #Shecession Thursday, June 10, 2021 Location: Zoom Webinar; Time: 4:00-5:00pm Moderated by: Cheryl Overton, CXO, Cheryl Overton Communications Featuring: Allison Arden, Founder + CEO, The Element of Us Cheryl Guerin, EVP NA Marketing + Communications, Mastercard, Creators of Strivers Initiative Megan Cunningham, Founder + CEO, Magnet…

Read More