Posts by The Advertising Club of New York
Andy’s Live
Connection, Commitment and Cultural Competency at Momentum
From Member Donnalyn Smith, President, North America, Momentum Worldwide How is your organization/agency celebrating Black History Month? For this year’s Black History Month, Momentum is focused on sharing the unique stories of our employees and the contributions from Black people to worldwide culture. The campaign is called “My Black History,” and it celebrates the many subsets…
Read MoreDE&I Initiatives and Efforts within Outfront Media
From Members Eric Davis, SVP, Associate General Counsel, Chief Real Estate Counsel, Co-Chief Diversity Officer and Tim Wasicki, East Region Creative Director, Outfront Media How is your organization/agency celebrating Black History Month? ED: OUTFRONT kicked off Black History Month with our “Making Black History with…” campaign. This year, instead of looking back at Black History, OUTFRONT decided…
Read MoreIcons, RockStars, & Innovators: Jess McGlory
What makes you a Rock Star? You’re gaining momentum in your field and you’re on fire! Your hard work stands above the crowd and shines bright. By being engaged and curious, you are a producer of excellence. Jessica McGlory has emerged as the go-to DTC leader across growth, strategy, and innovation. Currently, Jessica is Head…
Read MoreLove in Quarantine Hosted by AD Club Young Pros
February 17, 2021 Home Speakers Video Home Wednesday, February 17, 2020 Location: Zoom Webinar; Time: 5:30pm-6:30pm At the end of March 2020, the majority of the country found itself in lockdown due to COVID-19 — and on Sunday, March 29, there were actually more swipes on Tinder than on any other day in the app’s history. Fast forward…
Read MoreThe Verticals: Travel
February 16, 2021 Home Speakers Home Unpacking the Benefits of Multicultural Marketing in Post-COVID Recovery Tuesday, January 19, 2021 Location: Zoom Webinar; Time: 12:00-1:00pm According to a recent article in Conde Nast Traveler, Martinique Lewis, President of The Black Travel Alliance notes “70% of multicultural travelers are more likely to spend money with brands in which they see themselves…
Read MoreHaving A Seat Isn’t Enough: DE&I Efforts During BHM
From Member Vanessa McCullers, Director, Strategy; Branded Entertainment Network (BEN) How is your organization/agency celebrating Black History Month? Though Branded Entertainment Network (BEN) recognizes that Black History is American History, we thought it important to pay homage to the contributions Black Americans have made to our culture by recognizing a Black History Day within this…
Read MoreWork Where Your Individuality Is Valued: Thoughts on DE&I during BHM
Yolanda Haynesworth, EVP, GREY / Health & Wellness/WPP GSK Pharma Lead How is your organization/agency celebrating black history month? Grey Health & Wellness is celebrating Black History the month the same way we do it all year long. For us, it’s not about one month. It’s a consistent ongoing focus on education with an eye…
Read MoreIcons, RockStars, & Innovators: Marc Williams
What makes you an Icon? Your authentic and influential leadership style that has contributed to your trailblazing career success. You have broken barriers, overcome adversity, and as a result, are a role model to many. Marc is a long-time veteran of the advertising and digital marketing industry, currently a digital creative consultant with Prudential Financial…
Read MoreSmart & Beautiful: Out of Home Delivers Measurable Results
By Michael Rosen, CRO of Intersection Out of Home (OOH) is one of the oldest forms of media. From cave paintings, to highway billboards, to today’s data-driven, contextual screens across public spaces, OOH has evolved to a modern day storytelling platform. And while it’s known for enabling creative, human-scale experiences that increase brand awareness and…
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