Posts by The Advertising Club of New York
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Up Next: California’s Anti-Bot Law Raises The Stakes For The Use Of AI Influencers
Authors: Richard Eisert and Truan Savage The influencer marketing industry continues to grow rapidly. Some expect influencers to be worth $10 billion collectively by 2020. The industry’s explosive growth has, on the one hand, fostered great innovation, including the increasing prevalence of virtual influencers, which are powered by artificial intelligence (AI). On the other hand…
Read MoreLeading The Way Through Mentorship | Julie Triolo, VP, Product Marketing, WarnerMedia
Tell us how your mentor has supported and elevated your career. Funny that this is the topic of the moment since the idea of ‘mentorship’ is particularly relevant for me with the recent celebration of International Women’s Day. This provided me an occasion to look back on the women that have positively influenced my career,…
Read MoreLeading The Way Through Mentorship | Ari Weiss, North American CCO, DDB
Tell us how your mentor has supported and elevated your career. My mentor gave me my first, second and third job. He taught me how to come up with an idea, how to mine the idea to ensure we had the best execution and how to execute flawlessly. He promoted me from junior writer, to…
Read MoreBrand Disruptors
April 25, 2019 Home Speakers Register Home Brand Disruptors Brand Disruptors are forging direct relationships with today’s consumers – moving quickly to put a new spin on traditional marketing practices. With even more ways to interact and serve customers – brands offer solutions to a number of lifestyles, hobbies and needs, providing choice and convenience…
Read More#ANDYpredicted
As the first award show of the season, @AdClubNY’s @ANDYAwards is proud to provide the industry with predictions for this year’s top award winners. This year, we’re expecting dreaming big, Billie Jean King, #EltonJohnLewis and a singing vulva will dominate advertising and creativity awards. This is #andypredicted. The Boy and the Piano adam&eveDDB John Lewis &…
Read MoreANDYs 2019 TOP TEN
Top ten highest ranking works of 2019 as revealed at the Winners Celebration on April 18th, 2019. #1 JDI Dream Crazy Wieden+Kennedy + Park Pictures NIKE #2 Welcome Home TBWA\ Media Arts Lab Apple #3 The Boy and The Piano adam&eveDDB John Lewis & Partners #4 The Route Y&R Brazil JC Decaux DO Brasil #5…
Read MoreLeading The Way Through Mentorship | Karinna Schultz, Project Manager, Saatchi & Saatchi Wellness
What is the greatest advice you’ve received from a mentor? How has that advice made an impact in your professional and/or personal life? “Be Unstoppable” – when there’s a problem, there’s always a solution. I’m learning to be comfortable in the uncomfortable ‘zig-zag’ of life When I think something is a dead-end at work and…
Read MoreNike’s “Dream Crazy”, John Lewis & Partners’ “The Boy and the Piano”, and Libresse’s “Viva La Vulva” Top List of Jury Favorites
The ADVERTISING Club of New York’s 2019 International ANDY Awards, the first advertising award show of the season, has announced its list of the top ten ads it predicts will sweep the 2019 awards season. Nike’s “Dream Crazy” (Wieden+Kennedy Portland and Park Pictures), John Lewis & Partners’ “The Boy and the Piano” (adam&eveDDB), and Libresse’s “Viva La Vulva” (AMVBBDO) were the…
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