ADTHINK
AdThink V: Featuring the Best & Brightest in Ad/Tech
On July 22nd, The AD Club and REDBOOKS proudly gathered the industry’s top marketers, brand managers, agency figures, innovators, and entrepreneurs at the 5th event in the ongoing AdThink series. A special thank you to our event sponsor, Davis Gilbert, and host, Microsoft who showcased their new Times Square office, attendees were invited to witness the…
Read MoreDigital Advertising Alliance takes new steps to implement Self-Regulatory Principles in the Mobile Environment
The Digital Advertising Alliance (“DAA”) recently unveiled plans for two new mobile applications that will allow consumers to “opt out” of behavioral advertising on mobile devices, such as smartphones and tablets. One program will govern opting out within mobile applications, and the other will govern mobile web browsers. The development comes just over a year…
Read MoreSpeed-Dating Is The Tinder Of Innovation
“Pitch nights become meat markets, and speed dating becomes one-night stands, when in reality, each and every startup on show is — and should be looked at as — a potential soul mate.” Check out Evol8tion CEO Joseph Jaffe’s latest MediaPost article titled “Speed-Dating is the Tinder of Innovation.” We were delighted to have Joseph…
Read MoreADTHINK IV – What’s Trending in Tech & Advertising #adthink
It was standing-room only at yesterday’s ADTHINK IV – What’s Trending in Tech & Advertising! From data and real time display targeting to viral marketing and location-based ad tech, the discussion spanned all of today’s hottest topics in tech and advertising. Nihal Mehta, Founder/Chairman of LocalResponse and General Partner of Eniac Ventures (@nihalmehta), led the…
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