Upcoming Events
Brave Brands: Luncheon and Awards Ceremony
Save the Date
Date: Monday, October 6th
Location: TBD NYC
Recent Videos
Hip Hop in Adland - Celebrating the 50th anniversary of Hip-Hop
Innovate NY: Leveraging AI and Machine Learning to Elevate the Consumer Experience
Inspiration Series: Bob Greenberg
Inspiration Series: Jeff Goodby
Inspiration Series: Tiffany Rolfe
Inside The Clubhouse - The Global Black Audience
Understanding Affirmative Action Decisions
OOH:NOW - Breaking The Echo Chamber
Thought Leadership From Our Members
Communicating to the LGBTQIA+ Community: during Pride and Beyond
As a data strategist my job is to understand how people perceive and relate to brands and culture. As a member of the queer community, annually I find myself as both advertiser and target audience during Pride.
Brands Are More Than Just Narrators – Creative Director Thoughts on Inclusivity
My best advice to brands is to not be swayed by public reactions and stand firm with the community. I think what stings more in times of uncertainty—more than the rainbow logo timer that is set June 1 and ends July 1—is backing down from good ideas and intersectional opportunities. I have heard anecdotes from many creatives in the industry about amazing ideas, and even opportunities for positive representation, that were never executed because of fear of bad PR or backlash.
Get Over the Rainbow-Washing: How Advertisers can create lasting change for the LGBTQI+ community
Around the world, Pride is celebrated in June to empower and amplify the LGBTQI+ community through parades, parties, protests, and marches, deriving from the Stonewall Riots in NYC. Cut to fifty-plus Prides later, we are seeing more companies showing their support for the LGBTQI+ community by incorporating Pride colors into their products, rainbow logos on social media, and sponsoring Pride events, jumping on the rainbow train, so to speak.