Posts by members

As 2024 is winding down, it is time to learn from the past and craft smart media plans for the year ahead. Businesses and marketers are gearing up for a new year of media planning. The past year has brought an array of shifts in consumer behavior, technological advancements, and evolving trends across platforms. With…

Meet the 2024 Fellows – Rasheeda Davis   Rasheeda Davis is a Media Planning Supervisor at EssenceMediacom, where she brings her expertise in advertising and media strategy to develop impactful campaigns that resonate with diverse audiences. A graduate of S.I. Newhouse School of Public Communications at Syracuse University, Rasheeda has always been drawn to the…

Meet the 2024 Fellows – Janel Ilagan   Born and raised in New York City and being first generation Filipino-American, Janel Ilagan embodies the hustle culture that defines her heritage. As a graduate from Baruch College with a B.A. in Digital Communication and Culture, she has continued to pursue her lifelong passion for creativity. Janel…

Meet the 2024 Fellows – Belinda Hu   Belinda Hu‘s love of advertising began at age 11 with some adjectives and Matthew McConaughey in the timeless classic, How to Lose A Guy in 10 Days. Despite feeling a spark from seeing such poignant lines like “Frost Yourself”, she brushed this calling aside for several years,…

Meet the 2024 Fellows – Alyssia Jackson   Alyssia Jackson is a first-generation Jamaican American from the Bronx and a fierce advocate for representation in advertising and media. Alyssia’s journey into the industry wasn’t accidental but driven by a “desire to create truly inclusive spaces.” Growing up with a disability, she saw firsthand the importance…

Meet the 2024 Fellows – Alicia Lee   Alicia Lee’s non-traditional journey into advertising has enabled her to make an incredible impact into her current role as Director of Customer Experience at Teads. After a decade in retail management, she returned to school to earn a digital marketing certificate. While there, a friend introduced her…

Meet the 2024 Fellows – Kahlita Finger   Kahlita Finger is a Client Solutions Manager at Meta, blending a strong advertising background with a deep appreciation for storytelling and culture. A Temple University graduate with a Bachelor of Arts in Advertising, Kahlita’s journey into the industry was fueled by her passion for connecting people through…

Meet the 2024 Fellows – Maulana Moore   With a Bachelor of Arts in Journalism from Hampton University, a distinguished HBCU, Maulana Moore originally envisioned a career as an international correspondent, inspired by icons like Christiane Amanpour and Gwen Ifill. However, a leap of faith into ad sales at NBC revealed a new passion. “While…

Meet the 2024 Fellows – Cashman Aiu   Aloha! Cashman Aiu is a passionate Sales Account Manager at Amazon Ads, where she also serves as the Global Community Engagement Lead for Indigenous Initiatives. As a proud graduate of NYU with a bachelor’s degree in media, culture, and communication, Cashman has built a robust career, previously…

Meet the 2024 Fellows – Gabriela Montoya   Gabriela Montoya currently serves as the Vice President of Partner Marketing at Citi, where she focuses on driving credit card acquisitions through innovative strategies and partnerships. Gabriela’s passion for advertising was sparked during her senior year at Binghamton University when she took a paid media class that included…