Upcoming Events
ANDYs 61st Winners Celebration
Date: May 6th Time: 6:00pm - 9:30pm EST Location: Sony Hall Dress Code: Creative Black Tie
Advertising People of the Year 2025
Date: June 4th Time: 6:00pm - 9:30pm EST Location: Tribeca Rooftop
Recent Videos
Hip Hop in Adland - Celebrating the 50th anniversary of Hip-Hop
Innovate NY: Leveraging AI and Machine Learning to Elevate the Consumer Experience
Inspiration Series: Bob Greenberg
Inspiration Series: Jeff Goodby
Inspiration Series: Tiffany Rolfe
Inside The Clubhouse - The Global Black Audience
Understanding Affirmative Action Decisions
OOH:NOW - Breaking The Echo Chamber
Thought Leadership From Our Members
The Top 10 Advertising and Marketing Legal Issues to Watch for in 2022
2022 has the potential to be a major year for the advertising and marketing industry — new laws and guidance are going into effect, the Federal Trade Commission (FTC) is reviewing various guides, and new enforcement priorities have emerged.
How digital out-of-home can meet the data privacy moment
Apple’s iOS 14.5 privacy changes, which force apps to get explicit consent to track user behavior, tore through the ad tech ecosystem like a tornado. The privacy policy Apple calls App Tracking Transparency (ATT), coupled with the expansion of data privacy laws and Google’s upcoming elimination of third-party cookies (though not until 2023) has forced advertisers used to one-to-one targeting to reassess their data practices. It’s even caused many to wonder whether adtech – and the many businesses dependent on one-to-one targeting using cookies or mobile advertising IDs for user acquisition and engagement – will crumble in an era focused on consumer consent.
NFTs, Hybrid Commerce, and More for Advertising in an Unpredictable and Complicated Reality
NFTs are new tools in the marketing technology stack for brands to use to reaffirm loyalty and amplify cultural impact. Brands ceding control to consumers has been one of the fundamental tenets of digital marketing. NFTs promise to accelerate and amplify consumer control with the ability for consumers to take authentic and documented ownership of the brands they love.