Posts by The Advertising Club of New York
2014 International ANDY Awards – Richard T. O'Reilly Award
http://vimeo.com/92762495 “Climate Name Change” Winner: Barton F. Graf 9000 Client: 350 Action Awards: International ANDY Awards 2014 (Gold) for Public Service International ANDY Awards 2014 (Richard T. O’reilly) for N/A Creative Director: Dan Treichel, Dave Canning Chief Creative Officer/Founder: Gerry Graf Executive Creative Director: Eric Kallman Executive Creative Director: Brandon Mugar Senior Designer: Matt Egan…
Read More2014 INTERNATIONAL ANDY AWARDS – GOLD WINNERS
[vimeo http://vimeo.com/93520235] “Weave Your Magic” Winner: Wieden+Kennedy London Client: Arla Foods Awards: Gold for Cinematography; Gold for Direction Secondary Agency: Outsider Creative Director: Tony Davidson & Kim Papworth Creative Directors: Dan Norris & Ray Shaughnessy Strategy: Jennifer Lewis Producers: Matthew Ellingham (AV) & Rebecca Herbert (print) VFX post production: The Mill Post-production producer: Gemma Humphries…
Read MoreTAB Developments Slated to Move Industry Ahead
By Andrea Catsicas In the past four years the Traffic Audit Bureau Out of Home Ratings (TAB), have become the accepted currency in out-of-home media buys, providing the first comprehensive picture of who is viewing billboards, bulletins, posters and other types of outdoor media. A non-for profit organization, members include out-of-home media companies, advertising agencies,…
Read MoreAn AD Club Tribute to David Abbott
David Abbott, co-founder of Abbott Mead Vickers BBDO, was highly regarded as a gifted copywriter, and was recently recognized by the International ANDY Awards as one of the most iconic advertising legends of the past half-century with an inaugural Bravery Award, in honor of the ANDYs 50th. Abbott’s legacy will live on through his principled…
Read MoreIn TV’s New Reality, Diversity Is Just Good Business
After seeing the most racially diverse broadcast schedule at last week’s Upfronts, TIME reporter James Poniewozik wrote a great piece about diversity in television. According to Poniewozik, advertisers “increasingly know that diversity is good for business.” “It’s the right thing to do. It’s decent. It’s fair. But let’s be frank–it’s about dollars and cents, and that’s not…
Read More2014 International ANDY Awards – Gold Winners
[vimeo http://vimeo.com/93529766] “Blazed” Winner: Curious Film Client: New Zealand Transport Agency Awards: Gold for Web Film; Gold for Copywriting; Gold for Direction Creative Director: Brigid Alkema Art Director: Mark Dalton Writer: Mike Gwyther Director, Curious Films: Taika Waititi Executive Producer, Curious Films: Matt Noonan [vimeo http://vimeo.com/93528620] “The Epic Split” Winner: Forsman & Bodenfors Client: Volvo Trucks Awards:…
Read MoreThe Year of the Right Brain
“Advertising that’s all science is like paint without an artist.” Adam Chandler, VP Global Programmatic Revenue and Market Development, Millennial Media, an AD Club corporate member, discusses the importance of bringing right brain thinking into digital. (As originally published in MediaBizBloggers.com in February 2014.) The Year of the Right Brain By Adam Chandler The big…
Read MoreA Year of Renewal at the 2014 Digital Newfronts
During the 2014 Digital Newfronts, one thing became clear: digital players have to spend like a TV network and produce TV-like content to compete for TV ad dollars. According to Ad Age, “In the past, the NewFronts have felt haphazard, with lots of proposed shows thrown at the wall to see what sticks. By contrast, this was…
Read MoreFeaturing the 2014 GRANDY Winner, Droga5 for Thunderclap
[vimeo http://vimeo.com/93531217] Each year, the ANDYs Jury selects one piece of work that is deemed to be the absolute best in show, the single representative of all the work entered in the show that year. This is the GRANDY. The GRANDY Award and the $50,000 prize is awarded to the most brilliant work of the…
Read MoreThe ANDYs are at Creative Week
Creative Week is here! Among the many great sessions, our amazing ANDYs juror Tham Khai Meng, Worldwide Chief Creative Officer, Ogilvy & Mather, is presenting LGBT: Let’s Walk Together. He will walk through the long journey toward inclusion for LGBT individuals in society and advertising. Check out the rest of the Creative Week schedule here: http://creativeweek.com/calendar/.
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