News
AD Club Leaders: Mad Men’s Impact on the Advertising Industry in 2015
The show Mad Men came to a close last night, and we’re getting a final look at the state of advertising during the creative revolution of the 1960s and 1970s. So this month, in honor of Mad Men’s television finale, The AD Club asked several of our Leaders and members: What’s different and what’s the…
Read MoreCourt Finds Affiliate Marketing Network Responsible for False Claims Made by Its Affiliates
A federal district court in Connecticut has ruled that an affiliate marketing network was responsible for false claims made by the affiliate marketers in its network when these affiliates were promoting a company that sold weight loss and colon-cleanse products through deceptive means. LeanSpa Case The case began when the Federal Trade Commission (FTC) filed…
Read MoreMEC @ Digital Content NewFronts 2015
This year’s Digital Content NewFronts featured nearly two weeks of content from 34 companies (up from 2014’s 22) including both major players (e.g. AOL, Yahoo!) and new participants (e.g. Elite Daily, Bloomberg Media), and MEC‘s team was on the ground capturing all the news and announcements. As part of our MEC@ series, MEC hosted The New Creators:…
Read MoreRedefining Bravery NYC at Creative Week
Last week, Redefining Bravery emerged in NYC during Creative Week where each of our speakers defined bravery in their very own ways. Our moderator Gerry Graf of Barton Graf 9000 opened our event by defining bravery in his own terms. “When you do brave work, it’s because that means you have value. Brave work means it’s…
Read MoreDefending Your Trust
By: Michael Kassan, Chairman & CEO, MediaLink “Man maintains his balance, poise and sense of security only as he is moving forward.” — Maxwell Maltz I’ve always loved Maltz’s quote, which served as the foundation for the self-help movement that would follow in its wake. Yet it has always begged the question — what happens when the…
Read More“Why do certain creative leaders and marketers and their work continue to stand out amongst the rest?”
As we gear towards next year’s International ANDY Awards, we want to take a look back at what this year has taught us, particularly from our inspiring 2015 ANDY Awards winners, and our Redefining Bravery events both in London and in New York City. We asked our industry’s fearless leaders: “Why do certain creative leaders…
Read MoreThe Breakfast Club: Thought Leader Series recap and key takeaways
Yesterday was the first session in a series of three of our Breakfast Club: Thought Leader Series, filled with informative and inspiring conversation on the most effective brand storytelling initiatives. We learned that the a brand’s product is only as good as their story, and more importantly, how that story is being told to their consumers. Caleb…
Read MoreHow leaders like Weiden, Clow, Droga, Graf, Goodby and More Define Bravery
In its 51st year of The International ANDY Awards, our celebration of bravery continues to live on. The fearless leaders of our industry were asked, “Why do certain creative leaders and marketers and their work continue to stand out amongst the rest?” What resulted was an inspirational round-up of definitions, examples and executions of true…
Read MoreTHE BREAKFAST CLUB's Moderator Kelly Andresen of The Washington Post on Brand Storytelling
The AD Club is thrilled to have Kelly Andresen, Director of Ad Innovations & Product Strategy at The Washington Post, join us this Wednesday, May 6th during our Breakfast Club: Thought Leader Series. When it comes to advising brands on authentic brand storytelling, Kelly has keen insight and high level of expertise. To get warmed up for…
Read MoreMay 2015: What's Trending in Tech and Advertising?
In May, the AD Club of NY will be hosting an array of events: Thought Leader Series: The Breakfast Club on May 6th; The ANDYs Redefining Bravery at Creative Week on May 6th; The Great Debate 7 on May 20th; and The AD Club’s quarterly ADTHINK: What Trending In Tech and Advertising on May 28th…
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