Blogs
The AD Club's Guide to AWXI: Creativity
In excited anticipation of Advertising Week, the world’s premier gathering of marketing and communications leaders, The AD Club has sorted through the event’s extensive calendar in order to curate our very own Guide to AWXI. It can be challenging to navigate such an abundance of industry leaders, information and opportunity at the weeklong event, so we’ve broken…
Read MoreThe AD Club's Guide to AWXI: Diversity
In excited anticipation of Advertising Week, the world’s premier gathering of marketing and communications leaders, The AD Club has sorted through the event’s extensive calendar in order to curate our very own Guide to AWXI. It can be challenging to navigate such an abundance of industry leaders, information and opportunity at the weeklong event, so we’ve…
Read MoreIntern Series: Professional Advice Takeaways
As summer winds down and school begins again, our dedicated group of interns reflects on their experiences in the industry for the past several weeks. We at The AD Club have no doubts that this remarkable bunch has a very bright future ahead. Here’s what they’ve learned… One piece of professional advice that I will carry with…
Read Morei'mPART: Moving the Ad Industry Forward
i‘mPART is one of the single most important initiatives at The AD Club, designed to raise awareness of the benefits of diversity in business and rally professionals around a shared movement. The acronym represents the pillars of the initiative — to Promote, Attract, Retain and Train multicultural talent. Check out these videos below to meet the…
Read MoreADTHINK Speaker Ulla Engeström on Building a New Network
Ulla Engeström, CEO of ThingLink, discusses how she has learned to categorize the four types of introductions in The Wall Street Journal article below. We are thrilled to welcome Ulla as a speaker for our upcoming event in the ADTHINK series. Stay tuned for further details so you can witness Ulla in action! Ulla Engeström: Four Ways of…
Read MoreIncreasing Diversity in Business: What Can You Do?
eBay and Apple are the latest to join the long list of public companies to share their diversity data widely with the masses. We are constantly discussing – too often in abstracts – the need to foster diversity of thought in advertising and marketing. But what can you, as business-savvy industry professionals and thought leaders in the space, actually do to…
Read MoreThe Power of H2H Marketing
By Andrea Catsicas Communication is everything. Whether it be in business or in our personal lives, we, as humans, thrive, even crave, the intimate contact that accompanies communication. But when it comes down to business, the days of communication only via business to business (B2B) or business to consumer (B2C) is officially a thing of…
Read MoreThe Creative Group's 2014 Salary Guide
Whether you’re looking for the latest creative and marketing salary data, want to know a starting graphic designer salary or simply feel like crunching numbers on our salary calculator, The Creative Group’s buzzworthy Salary Center is your definitive salary hot spot. Check it out here: Salary Center. TCG’s annual salary guide for creative and marketing professionals is…
Read MoreThe Vertical Series: CPG with Bonin Bough, Mondelez
The AD Club and our friends at Yahoo proudly welcomed industry innovator Bonin Bough, VP of Media & Consumer Engagement of Mondelez, at our second Vertical Series breakfast on July 30th. Bonin took us on a journey into the world of “Hackonomy” – his platform that highlights an increasingly important need to “break things” in…
Read MoreAdThink V: Featuring the Best & Brightest in Ad/Tech
On July 22nd, The AD Club and REDBOOKS proudly gathered the industry’s top marketers, brand managers, agency figures, innovators, and entrepreneurs at the 5th event in the ongoing AdThink series. A special thank you to our event sponsor, Davis Gilbert, and host, Microsoft who showcased their new Times Square office, attendees were invited to witness the…
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