Blogs
One Singular Sensation
In yesterday’s New York Times, advertising columnist Stuart Elliott highlighted how The One Club is “taking a step to reconsider the proliferation of ad industry honors” by discontinuing shows in a number of award categories and going back to its roots with one single show. Well, we think what they are doing is smart. For the past 50 years, the International ANDY Awards…
Read MoreNative Uprising: Is Content the New Advertising?
This post originally appeared in MRM’s SXSW blog. “Content is king.” This isn’t a new conversation, but now the smart brands are starting to figure out how to do it right, and the publishers are learning how to shift their model to stay relevant. What does it mean for brands and how is it changing…
Read MoreFCC’S “PRIOR EXPRESS WRITTEN CONSENT” RULES TAKE CENTER STAGE
This is Part II of a blog series on Davis & Gilbert’s recent report, “Advertising Law: 2013 Lessons Learned & 2014 Practical Advice,” which explores the significant changes in the law relating to advertising, marketing and promotions in 2013, and suggestions for advertisers and agencies to think about and address in 2014. By Joseph J. Lewczak, Partner,…
Read MoreBringing the SXSW Experience To You!
Whether you’re going to Austin or not, check in here daily for live updates and insights on the SXSW experience from our friends at MRM/McCann! SXSW Blog by MRM/McCann: http://southxmrm.tumblr.com/.
Read MoreNew Tech Requires New Analysis of Important Legal Issues
by Richard S. Eisert and Celia R. Muller This is Part I of a blog series on Davis & Gilbert’s recent report, “Advertising Law: 2013 Lessons Learned & 2014 Practical Advice,” which explores the significant changes in the law relating to advertising, marketing and promotions in 2013, and suggestions for advertisers and agencies to think about…
Read MoreAdvertising Week Podcast: David Droga On Bravery
David Droga, Chairman of the 50th International ANDY Awards this year, spoke with our friends at Advertising Week about the platform we’re using to celebrate 50 years of creativity in advertising and create a better future industry: bravery. Click on the link below to hear the conversation! Advertising Week Podcast: David Droga On Bravery
Read MoreANDYs Blog: Malcolm Poynton, Chief Creative Officer, SapientNitro
Part 2 of our ANDY Awards blog series featuring the jury’s real time thoughts and insights from final judging in Shanghai. February 20, 2014 By Malcolm Poynton, Chief Creative Officer, SapientNitro In recent press coverage of Meta’s $19Bn purchase of WhatsApp, founder Jan Koum said WhatsApp’s success was due to respecting that “No one wakes up…
Read MoreWhat One ANDYs Juror Did In Between Judging Sessions In Shanghai
Merlee Cruz-Jayme, “Chairmom” and Chief Creative Officer, DM9 Jayme Syfu, shared her doodlings from judging breaks at the 50th ANDY Awards final judging in Shanghai. Her caption: “Cheers to more women judges!” From left to right: Merlee Cruz-Jayme; Fernanda Romano, Chief Creative Officer/Partner, Naked; Katrien Bottez, Executive Creative Director, Duval Guillaume Modem; Margaret Johnson, Executive…
Read MoreANDYs Blog: Nick Worthington, ECD, Colenso BBDO
Part 1 of our ANDY Awards blog series featuring the jury’s real time thoughts and insights from final judging in Shanghai. February 19, 2014 By Nick Worthington, ECD, Colenso BBDO So some surprises. First, the city. You can see the sun…the air is clean and crisp…the old part of the city is a shrine to…
Read MoreDidn't Make It To Social Media Week?
Didn’t make it to Social Media Week NYC last week? Tune in to the SMW blog to see what you missed. From content and video strategy to Vine to Buzzfeed, the week was chockfull of insights from leaders in media, marketing and tech. To hear from SMW speakers, check out the SMW YouTube page: https://www.youtube.com/socialmediaweek. To share your…
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