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Thought Leadership From Our Members

Cyber – it’s not just for Monday anymore

By The Advertising Club of New York | November 17, 2020

From Members Rosie D’Amato, Manager Publisher Partnerships, Kargo and Katherine Richter, Manager Publisher Partnerships, Kargo This year has undergone a seismic shift in consumer behaviors. With the pandemic and the…

Influencer Impact on Holiday Retail

By The Advertising Club of New York | November 17, 2020

From Member James Myrick, SVP, Performance Marketing, BEN How do you think stores/brands will entice consumers on Black Friday this year? Influencer marketing will play a bigger role for stores…

Holiday Retail Predicted To Skyrocket

By The Advertising Club of New York | November 17, 2020

From Member Evan Rutchik, US CRO at Ogury How do you think stores/brands will entice consumers on Black Friday this year? Black Friday Frenzy is already underway, with multiple brands…

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