Originally Posted on Adweek. By Tim Nudd Y&R New Zealand’s celebrated McWhopper campaign took home the highest honor, the Grandy, at the 52nd annual International Andy Awards on Tuesday night.…
Originally appeared on DMA’s Data-Driven Marketing Blog. By David Kohl, CEO, Morgan Digital Ventures Many of us frequently use the phrase, “separating the wheat from the chaff.” But I’m willing to…