Making It As a Strategist: The Definitive Guide By Nadine Young, Chief Strategy Officer, Vizeum US If you’ve ever overheard a conversation among strategists filling out a communications brief, you’d…
Fluent, a leading ad tech company specializing in digital customer acquisition, conducted a nationwide survey of U.S. consumers before and after Super Bowl XLIX in order to find out which…
On January 29th at our first Measurement:NOW Conference, we learned a few things about how measurement is used now and how invaluable smart and addressable data is today for the…