On January 29th at our first Measurement:NOW Conference, we learned a few things about how measurement is used now and how invaluable smart and addressable data is today for the…
This Might Have Been the Dad Bowl, but It Definitely Wasn’t Your Daddy’s Super Bowl By Ken Wheaton. Published on February 01, 2015 Look at me. Now look at…
This month, The AD Club asked several esteemed members and valued thought leaders in the industry this question: What are your predictions for Super Bowl XLIX? Here’s what they had to…