Posts by The Advertising Club of New York
Stars of Madison Avenue Awards Luncheon Highlights
Defending Your Trust
By: Michael Kassan, Chairman & CEO, MediaLink “Man maintains his balance, poise and sense of security only as he is moving forward.” — Maxwell Maltz I’ve always loved Maltz’s quote, which served as the foundation for the self-help movement that would follow in its wake. Yet it has always begged the question — what happens when the…
Read More“Why do certain creative leaders and marketers and their work continue to stand out amongst the rest?”
As we gear towards next year’s International ANDY Awards, we want to take a look back at what this year has taught us, particularly from our inspiring 2015 ANDY Awards winners, and our Redefining Bravery events both in London and in New York City. We asked our industry’s fearless leaders: “Why do certain creative leaders…
Read MorePanel 1: Masters of Consumer Connections
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The Breakfast Club: Thought Leader Series recap and key takeaways
Yesterday was the first session in a series of three of our Breakfast Club: Thought Leader Series, filled with informative and inspiring conversation on the most effective brand storytelling initiatives. We learned that the a brand’s product is only as good as their story, and more importantly, how that story is being told to their consumers. Caleb…
Read MoreHow leaders like Weiden, Clow, Droga, Graf, Goodby and More Define Bravery
In its 51st year of The International ANDY Awards, our celebration of bravery continues to live on. The fearless leaders of our industry were asked, “Why do certain creative leaders and marketers and their work continue to stand out amongst the rest?” What resulted was an inspirational round-up of definitions, examples and executions of true…
Read MoreTHE BREAKFAST CLUB's Moderator Kelly Andresen of The Washington Post on Brand Storytelling
The AD Club is thrilled to have Kelly Andresen, Director of Ad Innovations & Product Strategy at The Washington Post, join us this Wednesday, May 6th during our Breakfast Club: Thought Leader Series. When it comes to advising brands on authentic brand storytelling, Kelly has keen insight and high level of expertise. To get warmed up for…
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