Posts by The Advertising Club of New York
It's Time for Our Industry to Take Action on Inclusion
Originally Posted on Ad Age. By Gina Grillo Ad Club’s Sponsorship for Women Is a Step in the Right Direction Over the past few months, the discussion about inclusion and diversity in many industries, including marketing and entertainment, has escalated. Most recently, the overwhelming lack of diversity in this year’s Oscar-nominee lineup really sparked an…
Read MorePushing the Industry Forward With ADTHINK
By Rob Kleiman “What if Kodak had acquired Instagram? Might the business be in another place? What if Blockbuster had invested in Netflix?” These are the mind-bending, industry savvy curiosities of creative leader Gina Waldhorn, Co-Founder of Evol8ution and the moderator of first of Adthink 2016. Adthink spotlighted the work of four different startups in the…
Read MoreFTC Issues Long-Awaited Native Advertising Guidance
By Vejay G. Lalla and Paavana L. Kumar As marketers continue to find ways to try and interact with ever more distracted consumers online, and new technologies such as ad blocking may make it even more difficult to reach consumers, native advertising is growing to comprise a more significant component of online advertising. Increasingly, native…
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ANDY Awards judging: Malcolm Poynton enters the arena in Seville with the world's top creatives
Originally Posted on Campaign Brief. Malcolm Poynton, Cheil’s Kiwi expat global chief creative officer, gives CB an exclusive review of the ANDY Awards judging, held last week in Seville, Spain. Seville, Spain, Home to Plaza de toros de la Real Maestranza de Caballeria de Sevilla, the world’s greatest bull fighting ring. And home to the…
Read MoreSuper Bowl 50: What Ad Club New York marketers are expecting from this year’s game
Originally posted on The Drum. With Super Bowl 50 less than a week away, most advertisers in the big game have either unveiled their spots already or have at least rolled out teasers to give viewer a taste of what’s to come. Ahead of the game, The Drum asked some of Ad Club New York’s…
Read MoreWhat the Oscar Diversity Problem Says About Corporate America
By Gina Grillo Originally Posted on Fortune. It’s time for brands to take action. Oscar buzz is taking on a different tone this year. After the recent backlash against the lack of diversity amongst this year’s Oscar nominees, The Academy of Motion Picture Arts and Sciences announced last Friday that it plans to double the…
Read Moregyro Named Advertising Age’s 2016 B-to-B Agency of the Year
NEW YORK (January 25, 2016) – gyro, the global ideas shop, has been named Advertising Age’s 2016 B-to-B Agency of the Year. gyro is not only the largest independent business-to-business agency in the world, but it is also one of the most awarded. In addition to being recognized by Advertising Age, gyro is the current…
Read MoreThe AD Club of New York Appoints Emily Goldman as the President of the Young Professionals Committee
The AD Club of New York is excited to announce that Emily Goldman, Senior Manager, Brand Networks, will be stepping into the role of Young Professional President. After being awarded the Advertising Club of New York’s Rising Star Award in 2014 in recognition of her hard work on the YP Committee, we knew Emily was…
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