Posts by members
Advertising People of the Year 2022
Date: June 7th
This esteemed award originally established in 1959 recognizes individuals active in furthering industry standards, creative excellence, and responsibility in areas of social concern in five different categories.
Read MoreElevating Asian Leaders
In honor of Asian American Pacific Islander Heritage Month, we are hosting a panel of leaders sharing their career journeys and perspectives about what we can do to drive workplace and societal impact by developing and elevating all Asian American and Pacific Islander leaders and empowering them to break barriers for the new generation.
Read MorePolitical Spending Poised to Drive CTV Ad Spend Ahead of U.S. Midterms
While COVID-19 will be a lingering source of uncertainty, it shouldn’t be considered the defining factor in the growth of connected TV (CTV) specifically. It’s true the pandemic disrupted the advertising industry as a whole — including an initial significant downshift in advertising and reduced media spending followed by ~15.6% growth in 2021. Predictions for 2022, however, suggest a return to pre-pandemic levels of spending, and the opportunities for savvy marketers to harness the advantages CTV offers make it a prime candidate for that spending.
Read MorePandemic Accelerates Tech Adoption Among Consumers: How Retailers Are Keeping Up
Metaverse, NFT, AI, VR, crypto, these once seemingly farfetched tech concept are ubiquitous in this year’s CES, taking place in Vegas and attended by thousands of attendees all over the world from the comfort of their homes. If you are still skeptical about virtual reality, this is your cue to take a moment and realize, you are already in it.
Read More4 Helpful Hints to Elevate Your Digital Out-of-Home Creatives
4 Helpful Hints to Elevate Your Digital Out-of-Home Creatives From Julia Lombardo, Vistar Media
Read MoreFive Actionable Takeaways for Combining your DEI Efforts with Learning and Development
Diversity, equity and inclusion are words we are hearing much more often these days, and cultivating a culture of DEI to recruit and retain talent is a challenge many organizations are facing, especially during The Great Resignation. Let’s break this down to think about what DEI means in a simple
Read MoreConversations With – Carl Fremont
INNOVATE NY: All CTV is not created equal
This popular series provides an opportunity for communications professionals to learn about the latest technologies available to marketers today from those leading the charge.
Sponsored by Infillion
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