Blogs
Understanding Corporate Venture Capital: An Advertiser's Guide
By Robert Kleiman Here’s what you need to know about the venture capitalists funding the disruption of the media landscape. Agencies, investment firms, and startups are co-mingling these days. All the activity is changing the face of our industry. Everyone is planning for the future and aiming to stake a claim in, and reap the…
Read MoreJoin us at ADTHINK to hear from our “Shark Tank” panelists from 72andSunny, Grey Adventures and AT&T AdWorks on 5/25!
Here's What You Missed At The #ADClubNY’S First-Ever i’mPART Master Class Series
Last week, we held our inaugural i’mPART Women’s Master Class where mid-career executives were encouraged to “See Beyond Where Your Are.” They spent the day learning and hearing invaluable insights from some of the industry’s top coaches and professionals. Held in an intimate setting, Harold Pratt House, the event featured a keynote from Tami Erwin, SVP…
Read MorePolitical Advertisers Campaign to Avoid Transparency and Disclosures
Originally Posted on D&G Law. The marketing communications industry has seen significant change over the past few years, and to help navigate the changing industry, lawyers from Davis & Gilbert LLP produced their third annual 2015 Lessons Learned / 2016 Practical Advice. The publication highlights major developments in the marketing communications industry, and offer tips…
Read MoreJoin us for the #ADClubNY’s first-ever i’mPART Master Class Series: Women’s Edition on 5/2
The AD Club and i’mPART have made a pledge to you to continue to advocate for diversity not only in our industry but also in all industries, everywhere. Stemming from the success of our first diversity campaign back in October, we will be launching our first-ever Master Class Series that will focus on all women…
Read Morei'mPART Women's Fellowship Program
The ADVERTISING Club of New York is committed to mentoring and engaging women of diverse backgrounds in the advertising, marketing, media and related industries through our “i’mPART Women’s Fellowship Program”. OUR GOAL: To support mid-level professionals and provide them with tools to move them to the next level of their career path. We want to…
Read MoreY&R Staff Worldwide Make McWhoppers in Adorable Video Celebrating Major Ad Award Win
Originally Posted on Adweek. By Tim Nudd Y&R New Zealand’s celebrated McWhopper campaign took home the highest honor, the Grandy, at the 52nd annual International Andy Awards on Tuesday night. And Y&R staffers from around the globe celebrated in a fun (if not very healthy) way—by making their own handmade McWhoppers, as seen in the…
Read MoreFor Digital Marketing and Advertising Technology, 2016 will be the Year of the Wheat
Originally appeared on DMA’s Data-Driven Marketing Blog. By David Kohl, CEO, Morgan Digital Ventures Many of us frequently use the phrase, “separating the wheat from the chaff.” But I’m willing to bet that few of us really know what it means — unless you happen to be a grain farmer. Farmers know that chaff is the inedible husk…
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