Blogs
Black History Month | Innovator: Andre G. Gray
Andre G. Gray is a globally-awarded Chief Creative Officer and strategic cultural anthropologist with a 15+ year track record of driving revenue through human stories born from product truths. – this approach makes the work revenue-driving while still being brand building. A proven pitch-closer and team-builder who’s led global AOR wins and campaigns for adidas,…
Read MoreBlack History Month | Icon: Nicky Sparrow
Nicky Sparrow is a seasoned media industry leader, has built an impressive 25-year career at iHeartMedia, excelling in high-level management and sales roles across major markets. Nicky is now the Executive Vice President of Multicultural Sales at iHeart Media. In her role, Sparrow is responsible for leading multicultural ad sales revenue leveraging iHeartMedia’s unparalleled assets…
Read MoreMediaMint and Spotify Announce Strategic Global Partnership to Expand Impact for Advertisers Across Audio, Video and Display
Palo Alto, CA — January 14, 2025 — MediaMint, an Agentic Growth Services company, today announced a strategic global partnership with Spotify, the world’s most popular audio streaming subscription service. The collaboration focuses on advertiser acquisition, onboarding, and full-lifecycle support, with a joint commitment to improve speed, consistency, and effectiveness across Spotify’s advertising ecosystem.…
Read MoreYoung Pro Corner: Maria Reyes, Strategic Advisory Coordinator, MediaLink
What first drew you to the advertising/marketing industry? In high school, I aspired to be a director. I wanted to study journalism and filmmaking and pursue a career creating art and entertainment through film. My high school experience was split between the Dominican Republic and the United States. I moved back to the U.S. when…
Read MoreWill 2026 Be Our Year of Change, or Another Year Talking About the Importance of Change?
Toward the end of December, like most CEOs, I presented a review of the year to my imposing Board of Directors. It went well; we’ve lots to celebrate. More than $2 billion was contracted through the DOmedia platform this year, largely driven by a raft of new agencies that seem to understand the importance of…
Read MoreCES 2026: TOP CONSUMER TECH & MARKETING TRENDS
Overview At CES 2026 (Jan. 6-9), it was business as usual with Artificial Intelligence (AI) driving many of the exhibitor footprints and discussions, but with variations on implications to our collective industries. According to the Consumer Technology Association, CES featured “4100+ exhibitors and 148K+ attendees, including some 6900 media” representing a significant drop in exhibitors…
Read MoreScreenverse Named Exclusive Programmatic Partner for Macerich’s Shopping Center Network
Screenverse becomes the exclusive programmatic partner for Macerich’s shopping center network, enhancing programmatic access to premium digital inventory across its national retail portfolio. New York, NY — January 13th, 2026 — Screenverse, the largest programmatic digital out-of-home (DOOH) network in the United States, has been named the exclusive programmatic partner for Macerich, one of the nation’s premier owners, operators,…
Read MoreYoung Pro Corner: Danielle Ward, Enterprise Account Management, DoorDash
Danielle Ward, Enterprise Account Management, DoorDash What first drew you to the advertising/marketing industry? Advertising and marketing surround us from a young age. It was familiar enough to me that I chose it as a career path; I understood the overall concept and purpose of marketing. It wasn’t until I took my first job in marketing…
Read MoreInnovare Media Welcomes Carrie Fitzmaurice Daly
Carrie is a dynamic revenue leader with a passion for growth, collaboration, and building teams that win together. She brings a wealth of experience driving revenue strategy and as a wonderful human, she also shares in the Innovare VITALS with a true understanding of grit, hard work, hustle, and a love for life. Carrie is…
Read MoreFive Years of Disruption and Growth in Programmatic Audio
Why audio’s evergreen role in daily life and SiriusXM Media’s innovation continue to push the industry forward One of the most exciting things about the programmatic space is the constant change. New markets and evolving technologies continue to yield improved access and performance, which in turn accelerates growth. Over the last five years, audio has…
Read More