Marketing Strategy Director (Retail – #73668)

Website Onward Search

Specialized Workforce Solutions To Empower Creative Excellence

Pay: $150,000 – $175,000 yearly

Onward Search is seeking a Strategy Director with shopper marketing experience for an agency client in NYC. In this role, you’ll develop innovative digital and physical retail solutions for well-known CPG brands.

You’ll join the North American strategy team as its most senior strategy hire in the NYC office.

This is a permanent position and on-site 3 times a week.

As a Strategy Director you’ll:

  • Develop strategic and forward-thinking creative concepts for a diverse book of clients in the retail and e-commerce space.
  • Analyze consumer data and convert it into full lifecycle consumer strategies and exciting brand stories.
  • Present your ideas and findings confidently to senior-level leadership for top clients.

Skills & Experience needed:

  • 7+ years of experience in an agency (shopper marketing focused, or 360 with CPG/retail clients)
  • Experience developing customer journeys, retail strategies, and below-the-line programs.
  • Excellent writing, presentation, and storytelling skills.
  • The ability to conduct research and distill large volumes of data into digestible, actionable insights.
  • Bachelor’s degree in Marketing/Advertising or a related field.
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