I’m so proud to be part of an industry whose very existence is about creating change – changing minds, changing behaviors. That means we have a great opportunity to create broader cultural change by being more representative and inclusive in the stories we tell.
Although the U. S. Professional and Amateur Sports Protection Act of 1992 (PASPA) previously prohibited most states from legalizing sports betting, the Supreme Court found in 2018 that PASPA was unconstitutional, clearing the way for states to legalize sports betting. Now, sports betting is legal in a plurality of states, though the regulatory scheme looks dramatically different from state to state.
Working at BEN for over 15 years, I’ve seen the evolution of our business as well as brands’ businesses and their missions. Through the years, there’s been an increased focus on sustainability across the board.