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Thought Leadership From Our Members

Women’s Lifestyles Changed Dramatically as a Result of the Pandemic, According to Landmark Meredith Study

By The Advertising Club of New York | April 29, 2021

Women’s Lifestyles Changed Dramatically as a Result of the Pandemic, According to Landmark Meredith Study For American women, the impact of COVID-19 has been profound, though the pandemic has not…

Industry Moving Forward: Media Planning To Account for Experiences

By The Advertising Club of New York | April 26, 2021

Industry Moving Forward: Media Planning To Account for Experiences When faced with challenges, creativity thrives every time. This past year we saw an acceleration of purpose-led marketing with brands striving…

Measure Twice, Cut Once. Brand Strategy For A New World

By The Advertising Club of New York | April 26, 2021

Measure Twice, Cut Once. Brand Strategy For A New World Thoughts on an industry change over the year of COVID Unfortunately, my answer is that “it hasn’t evolved enough”. For…

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