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Thought Leadership From Our Members

Brand Messaging, Ad Spend and Other Practical Considerations from Shaun Brown

By The Advertising Club of New York | July 22, 2020

From Member Shaun Brown, SVP, Managing Director & NA Shopper Marketing Lead, Momentum As our economy begins to reemerge and some stores/businesses start to reopen, but with limited capacity –…

The State of Retail with Work and Co Director of Strategy Dawn Moses

By The Advertising Club of New York | July 20, 2020

As our economy begins to reemerge and some stores/businesses start to reopen, but with limited capacity – what are some tips for driving demand for less capacity? Focus on ensuring…

Re-openings and advertising reactivation strategy with Scott Falzone, Managing Director, Telecom, Google

By The Advertising Club of New York | July 14, 2020

As our economy begins to reemerge and some stores/businesses start to reopen, but with limited capacity – what are some tips for driving demand for less capacity? The world has…