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Thought Leadership From Our Members

Broadsign Previews Industry-First OOH AI Creative Categorization and Approval Assistant for its Programmatic SSP

By members | February 5, 2025

  New feature sets the stage for more automated, programmatic OOH creative approval workflows; accelerates campaign turnaround, enabling media owners to access untapped revenue     MONTREAL, Feb 5, 2025 – Live…

CES 2025 Top Marketing Trends

By members | February 5, 2025

  OVERVIEW At CES 2025 (Jan. 7-10), things felt different. Wildfires raged in Los Angeles, while technology giants like Meta shared updates that threatened to overshadow the exhibitors, brands, and…

Innovator — Darla Price

By members | February 5, 2025

Innovator — Darla Price   Darla Price is President of Ogilvy New York, bringing rich global experience and integrated capabilities that deliver business and culture-driving ideas for clients. In 2024,…

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