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TikTok Trends vs. Brand Marketing: Inside Social/Influencer strategies that break through the noise.
We’ve seen culture marketing & trendjacking activations surge this year. They’re arguably the hottest social/influencer marketing movement (besides “AI” ofcourse). But in an increasingly noisy environment with pretty much all…
Marketing and Advertising Leadership in the Modern Era – A New Dynamic
With the marketing and advertising industry being the first to stay abreast with trends, it’s important that leaders are continuously up to speed. In what ways are you staying ahead?…
Rockstar — Mebrulin “Meb” Francisco
Rockstar – Mebrulin “Meb” Francisco Mebrulin (Meb) Francisco has recently been appointed EVP of Data Product for Choreograph after serving as Global Data & Martech lead for EssenceMediacom for GroupM.…