Posts by The Advertising Club of New York
In TV’s New Reality, Diversity Is Just Good Business
After seeing the most racially diverse broadcast schedule at last week’s Upfronts, TIME reporter James Poniewozik wrote a great piece about diversity in television. According to Poniewozik, advertisers “increasingly know that diversity is good for business.” “It’s the right thing to do. It’s decent. It’s fair. But let’s be frank–it’s about dollars and cents, and that’s not…
Read More2014 International ANDY Awards – Gold Winners
[vimeo http://vimeo.com/93529766] “Blazed” Winner: Curious Film Client: New Zealand Transport Agency Awards: Gold for Web Film; Gold for Copywriting; Gold for Direction Creative Director: Brigid Alkema Art Director: Mark Dalton Writer: Mike Gwyther Director, Curious Films: Taika Waititi Executive Producer, Curious Films: Matt Noonan [vimeo http://vimeo.com/93528620] “The Epic Split” Winner: Forsman & Bodenfors Client: Volvo Trucks Awards:…
Read MoreThe Year of the Right Brain
“Advertising that’s all science is like paint without an artist.” Adam Chandler, VP Global Programmatic Revenue and Market Development, Millennial Media, an AD Club corporate member, discusses the importance of bringing right brain thinking into digital. (As originally published in MediaBizBloggers.com in February 2014.) The Year of the Right Brain By Adam Chandler The big…
Read MoreA Year of Renewal at the 2014 Digital Newfronts
During the 2014 Digital Newfronts, one thing became clear: digital players have to spend like a TV network and produce TV-like content to compete for TV ad dollars. According to Ad Age, “In the past, the NewFronts have felt haphazard, with lots of proposed shows thrown at the wall to see what sticks. By contrast, this was…
Read MoreFeaturing the 2014 GRANDY Winner, Droga5 for Thunderclap
[vimeo http://vimeo.com/93531217] Each year, the ANDYs Jury selects one piece of work that is deemed to be the absolute best in show, the single representative of all the work entered in the show that year. This is the GRANDY. The GRANDY Award and the $50,000 prize is awarded to the most brilliant work of the…
Read MoreThe ANDYs are at Creative Week
Creative Week is here! Among the many great sessions, our amazing ANDYs juror Tham Khai Meng, Worldwide Chief Creative Officer, Ogilvy & Mather, is presenting LGBT: Let’s Walk Together. He will walk through the long journey toward inclusion for LGBT individuals in society and advertising. Check out the rest of the Creative Week schedule here: http://creativeweek.com/calendar/.
Read MoreANDYs 50th Awards Show & Party
It was a night to remember! Check out our Meta album to see a few photos from the ANDYs 50th Awards Show & Party at TriBeCa Rooftop on April 24th.
Read More2014 ANDY Award Winners
The 2014 International ANDY Awards, celebrating their 50th anniversary, announced this year’s winners for outstanding creative achievement. With a platform centered on bravery, the 2014 ANDY Awards celebrated the bold, courageous and innovative instances of bravery in the industry today and over the past five decades. The global advertising show’s most prestigious honor, The GRANDY, has been…
Read MoreCreativity is Poppin’ in New York’s The ADVERTISING Club
What role does The AD Club of New York play in the modern advertising industry? AD Club President & CEO Gina Grillo discusses the Club’s impact on the industry and the evolution of creativity over the years. (As originally published in Madison Avenue Insights, April 10, 2014) By Ronald R. Urbach 1896 was a big…
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