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Upcoming Events

Advertising Week New York Young Pro Conversation Sessions & Member Meet Up

Date: Tuesday, October 6th

Location: The Penn District

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Thought Leadership From Our Members

Let’s Ride!!! A New Chapter with Trojan Horse Media

By members | March 12, 2026

The Year of the Horse feels right. 2025 was the year of clarity for me. The year I stepped fully into my own lane, launching PLR Group Inc. and building…

Behavior Is Shifting. Measurement Is Not Yet Aligned.

By members | March 4, 2026

This article is the first in a new monthly column from the ARF highlighting ideas, research, and emerging issues in advertising and marketing research. The ARF is celebrating its 90th…

Black History Month | Innovator: Jason Dailey

By members | February 26, 2026

As a Director, Head of Agency at Meta, Jason partners with agencies to help them navigate the changing digital landscape, drive growth, and deliver meaningful business outcomes for their clients.…

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