The VERTICALS: Retail – The Future of Retail Media

Brian Ownes

Brian Owens

SVP Commerce, VMLY&R

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Aaron Sobol

Head of Media Investments and Partnerships, Media, NA, Unilever

Greg-Head-shot-1

Greg Williams

President, Audigent

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Michael Lampert

Director, Global Marketing Data Strategy and CRM Lead, Mondelez

Insights by:

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Dave Rosner

CMO, Audigent

Moderated by:

Lisa Singer Headshot

Lisa Singer

Deputy Editorial Director, MediaPost

The VERTICALS: Retail
The Future of Retail Media

Date/Time/Location: This event took place on Thurs. May 19th, 2022, 1-2 PM ET;  Zoom & Meta Live
Presented by: The ADVERTISING Club of NY and Member Company Audigent

Retail Media is projected to reach $50B by 2023. It has become one of the biggest industry trends of 2022. The Ad Club of New York assembled members that are at the center of the retail media evolution; the partners and brands that are writing the new rules. This session of the Verticals broke down retail media but, more importantly, explained how every brand, even non-retail brands, can capitalize on retail media strategies. Audigent also shared new data on the sector.

 

A Special Thank You to our Member Company,

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