AAPI Heritage Month | Rockstar: Youna Kim

Youna Kim is a Senior Vice President of Investment at Zenith and a driving force behind modern media strategy for Fortune 100 brands. Based in Atlanta, she leads large‑scale digital investment across performance, commerce, and brand growth, translating complexity into clear, measurable impact. As an Asian American media leader, Youna is deeply committed to advancing representation and influence in an industry that shapes both culture and business outcomes. She is known for her sharp strategic lens, ability to navigate evolving platforms and data ecosystems, and leadership of cross‑functional teams managing multimillion‑dollar investments. Youna’s work sits at the intersection of media, innovation, and accountability—proving that inclusive leadership and smart investment are powerful drivers of growth.