Posts by The Advertising Club of New York

The Ever-Evolving TV Landscape From Member Donna Vallario, CEO and CMO, MediaMash As people continue to stream content, how can brands effectively continue to reach consumers?   Video content is very expensive to produce. Brands must monetize their content in order to keep creating. The best way to do this is to host the video on your…

Narrowing the Gap in AAPI Leadership in Advertising and Marketing From Member Linda Xiao, Strategy Director, Digital Experience Design, Momentum Worldwide For those identifying as Asian American or Pacific Islander, has your experience in this industry impacted your career journey? If so, how?  Early in my career, I just assumed that people who looked like…

A Word of Advice from Vincent Tam From Member Vincent Tam, Strategic Partnerships & Integration at Collective, powered by Omnicom We would love to learn more about your background and origin story. How has your experience as an Asian in this industry impacted your career journey? I am a first-generation Hong Kong Chinese who came…

Narrowing The AAPI Leadership Gap From Member Ankit Vahia, Executive Strategy Director, North America Health & Wellness, Grey Group As Asian American or Pacific Islander, has your experience in this industry impacted your career journey? If so, how?   As an immigrant and coming from a management consulting background, I definitely had a clear perspective on…

The Ever-Evolving TV Landscape From Member Tim Jones, Chief Creative Officer (Pharma), Grey Group, New York As we move towards the second half of the year, what predictions do you have for the TV space?  I’m not one for predictions, but in terms of brand advertising, I do see a big shift in tonality coming. Hopefully,…

Bernice Chao Shares Her Perspective as an Asian American Marketer From Member Bernice Chao, Creative Director, R/GA and Co-Founder of Asians in Advertising We would love to learn more about your background and origin story. How was your experience as an Asian in this industry impacted your career journey? I grew up 2nd generation, to…