Blogs
Built to Last with 360° Sustainability
Built to Last with 360° Sustainability By Colossal Media In a business where our proudest hand-painted achievements are all ephemeral, it’s the relationship with our craft, our partners, and our neighborhoods that endures. While we’re reducing our carbon footprint, we’re strengthening community bonds and creating indelible memories. Colossal Media was founded on a rich artistic…
Read MoreIcon – Marc Pritchard
“My focus every day is on being as useful as possible with whomever I engage.” As top brand builder and P&G veteran for more than four decades, Marc Pritchard believes in the power of brands to be a force for growth through serving people with the best-performing products while being a force for good through…
Read MoreBLUR THE LINES AROUND YOU
From Guto Monteiro, Executive Creative Director, VMLY&R Chief operating officers are out of control. In this bustling ad agency landscape, we have so many departments, people in the most different roles, and intricate processes that it feels like we are not solving business problems anymore, but instead super elaborate crimes. Our org charts look…
Read MoreRockstar – Ashley Suarez Wood
“Life is so short you can’t waste even a day subscribing to what someone thinks you can do versus knowing what you can do” – Virgil Abloh Ashley Suarez Wood is an Associate Creative Director of Copy at MullenLowe LA. Her ad career started in Los Angeles where she worked as a commercial actor at…
Read MoreIcon – Daisy Exposito
“Only in multicultural America, advertising has the opportunity of speaking with so many voices.” Daisy Expósito-Ulla, Chairman and CEO of d expósito & Partners, is a luminary in Multicultural Communications who in 2018 was inducted into the Hall of Fame of American advertising. A voice for diversity and inclusion, and a pioneer in Multicultural Marketing,…
Read MoreInnovator – Isis Ruiz
Isis Ruiz was born in Puerto Rico and grew up in NYC. She studied History in Boston where she had an early career within the legal field. Isis moved to Miami 20 years ago and that’s when she landed in the Cruise and Travel industry working with: Carnival, Karisma Hotels, Norwegian, Oceania, Regent, American Queen…
Read MoreUpdates in Streaming and CTV
Updates in Streaming & CTV In 2022, the TV industry unveiled bold, new consumer technologies – shoppable ads being one. What steps is your brand/agency taking to indulge in direct-to-consumer marketing trends? 1. As the shift towards CTV as a leading digital channel continues to gain momentum, brands are rethinking their ad spend strategies…
Read MoreTop 10 Creative Tips for Stunning Digital Out-Of-Home Ads
With competition for consumer attention at an all-time high, digital out-of-home (DOOH) media provides advertisers with a unique and effective way to engage with their audience in the real world as they move throughout their day. However, without proper attention paid to the creative aspect of this powerful ad medium, advertisers will struggle to fully catch peoples’…
Read MoreIcon – Donna Speciale
As President of U.S. Advertising Sales and Marketing at TelevisaUnivision, the world’s leading Spanish-language media and content company, Donna Speciale leads advertising sales and marketing across the company’s portfolio of broadcast, cable, digital, audio and live event platforms in the U.S. – including its renowned entertainment, news and sports properties as well as its ad-supported…
Read MoreRockstar – Alejandro Clabiorne
Alejandro Clabiorne is Mediahub’s EVP, Executive Director, New York, leading the growth, expansion, and culture of the agency’s flagship office. With more than 20 years’ experience managing client relationships and business strategy for companies including Omnicom Media Group, LVMH, and Carat, he has a passion for and commitment to building diverse, representative, and inclusive cultures.…
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