Innovator – Ritu Trivedi

Ritu Trivedi is a highly accomplished marketing leader with over 20years of experience in the industry. As Executive Director and client lead at Mindshare, she currently oversees major account including TJX and Domino’s, while also having made significant contributions to other leading agencies such as Ogilvy, Universal McCann, DraftFCB, and Mediavest as well as top publishers such as Microsoft.

Ritu’s success is attributed to her exceptional leadership skills, agility, and collaborative nature.She holds a deep respect and devotion to both her clients and team, leading by example with a hands-on approach that challenges and elevates her team members. With a deep understanding in digital planning, Ritu has a unique vantage point that allows her to evaluate the media landscape’s evolution over time and identifying emerging opportunities for her clients across the spectrum of traditional and digital channels.

Overall, Ritu is a true master orchestrator and an invaluable asset to any organization she serves.