INNOVATE NY: All CTV is not created equal
INNOVATE NY: All CTV is not created equal.
Location: Virtual Webinar
This popular series is back providing an opportunity for communications professionals to learn about the latest technologies available to marketers today from those who are leading the charge.
As people stream more and AVOD technology flourishes, the opportunity to create better consumer experiences is finally here. Brands are seeking the holy grail—condensing the path to purchase from all screens to checkout and heightening brand sentiment without interrupting the viewing experience. Hear from the experts on the future of this exciting new world.
Jeanine Poggi Moderator
Editor, Ad Age
Head of Brand Marketing, Dropbox
EVP, Client Solutions and Addressable Enablement, Disney Advertising