New Business Imperatives: What Diversity and Inclusiveness Mean for Advertising Inclusiveness and diversity in advertising push brands past traditional assumptions about who their audience is and what they want. This…
Agency and Brand Magic of Embracing Intersectionality A good start is employee integration through volunteer work and charity contributions. Most companies don’t need to be convinced to plant trees or…
Not An Ordinary Sales Pitch The General Presentation Deck is perhaps the most important sales collateral for a media company…and the pandemic may have done away with it for good. The pandemic forced…