Saying Farewell to a Legend

In honor of Derek Jeter’s final home game after a 22-year career with the New York Yankees, we felt it was our New York duty to share such a special and creative tribute, which debuted last week as a final farewell to the legend himself. Thanks to Gatorade and TBWA\Chiat\Day for such a special send-off.

http://www.youtube.com/watch?v=xfgS1lvqX8I

Gatorade Derek Jeter TVC — “Made in New York”

Agency: TBWA\Chiat\Day
Client: Gatorade
CCO: Stephen Butler
Executive Creative Director: Brent Anderson
Creative Director: Renato Fernandez
Sr. Art Director: Dave Estrada
Sr. Copywriter: Nick Ciffone
Executive Producer: Sarah Patterson
Assistant Producer: Garrison Askew
Managing Director: Peter Ravailhe
Brand Director: Sarah Lamberson
Brand Manager: Robyn Baker
Sports Marketing: Erika Buder
Group Planning Director: Scott MacMaster
Planning Director: Martin Ramos
Planner: Rebecca Harris
Junior Planner: Matt Bataclan
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Laura Drabkin
Talent Payment Manager: Mirielle Smith
Traffic Manager: Jerry Neill
Project Manager: Parker Adame
Production Company: Smuggler
Director: Henry-Alex Rubin
Partners: Patrick Milling Smith, Brian Carmody
COO: Lisa Rich
Executive Producer: Lisa Tauscher
Head of Production: Andrew Colon
Producer: Drew Santarsiero
DP: Enrique Chediak

Editorial: Rock Paper Scissors
Executive Producer: Dave Sellars
Editor: Damion Clayton

Post EFX: The Mill
Executive Producer: Enca Kaul
Producer: Melody Alexander
Production Coordinator: David Lawrence
2D Lead: Jason Bergman
3D Lead/Artist: Wyatt Saverese & Nick Lines
3D Artist: Hassan Taimur

Music: Frank Sinatra “My Way” “Nothing But the Best (Remastered)”
Music Editor: Suzane Peric
Sound Design & Final Mix: Lime Studios
Mixer & Sound Designer: Rohan Young
Executive Producer: Jessica Locke