VIOOH Expands Programmatic DOOH Access in the US with Screenverse Partnership
25 August 2026, London – Today, VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform (SSP), announced a strategic partnership with Screenverse, who brings premium DOOH inventory to advertisers across a wide range of environments, from retail, residential, and office to transit, entertainment, healthcare, and more. With national scale, a highly experienced sales team, and hands-on, white-glove support, Screenverse makes it easier for brands and agencies to discover, plan, and activate high-quality DOOH opportunities that align with their audiences and campaign goals. The partnership delivers access to more than 38,000 digital screens across the U.S., generating over 7.7 billion monthly impressions. Inventory is available across major U.S. markets including New York, Los Angeles, Chicago, Washington D.C., Dallas-Fort Worth, and Philadelphia. “This partnership with Screenverse further strengthens VIOOH’s presence in the U.S., one of the most important programmatic DOOH markets globally,” said Gavin Wilson, Global Chief Commercial Officer at VIOOH. “Screenverse’s diverse network gives media buyers a fast, flexible route to premium inventory in the spaces that matter most to their audiences, from the home to the high street.” “At Screenverse, our goal is to make our premium inventory available through all the pathways our clients prefer to buy,” said Montana Accavallo, Senior Vice President of Programmatic and Client Strategy at Screenverse. “Our integration with VIOOH advances that mission by giving advertisers a fast, flexible way to connect with their audiences across our diverse inventory portfolio. We have always viewed our partners’ success as our own, and this collaboration strengthens that commitment by connecting our networks with media buyers seeking scale, precision, and measurable outcomes. Together, we are expanding access, complementing our existing platform relationships, and helping build a more connected programmatic DOOH ecosystem.” Through its integration with VIOOH, buyers can now access Screenverse’s inventory through an established programmatic buying workflow, gaining enhanced flexibility, precision targeting, and improved efficiency, ensuring maximum impact and measurable results across Screenverse’s network in the U.S
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About VIOOH
VIOOH is a leading premium global digital out-of-home supply-side platform. Launched in 2018 and with headquarters in London, VIOOH’s platform connects buyers and sellers in a premium marketplace, making OOH easily accessible. Led by a team of digital OOH and programmatic tech experts, VIOOH is pioneering the transformation of the OOH sector, championing its role in enhancing omni-channel digital campaigns through the use of programmatic capabilities and data. VIOOH currently trades programmatically in 46 markets and drives demand through partnerships with +50 DSPs globally, with more to follow.
For more information about VIOOH, please visit www.viooh.com or follow us on LinkedIn.
About Screenverse
Screenverse is the leading partner for DOOH media owners, specializing in monetization and ad management solutions that scale programmatic revenue. Established in 2020, Screenverse has built the largest network of DOOH inventory in the physical world, with over 140,000+ digital screens across 29 networks, including billboards, urban panels, retail, and residential environments. Connecting advertisers to premium media nationwide through both programmatic and direct channels, Screenverse delivers meaningful results for brands, agencies, and media owners alike.
For more information, please visit screenversemedia.com and follow us on LinkedIn