Screenverse Launches “Doing Good with DOOH” Campaign in Partnership with Feeding America®
Nationwide programmatic DOOH initiative rallies the OOH community to help end hunger and drive real-world impact this holiday season.
New York, NY — December 17, 2025 — Screenverse, the largest programmatic digital out-of-home (DOOH) network in the United States, today announced the launch of “Doing Good with DOOH,” a Screenverse-led passion project supporting nonprofit organizations through real-world digital campaigns. This season, Screenverse is partnering with Feeding America, the nation’s largest hunger-relief organization, to raise awareness and mobilize support for families and communities facing hunger and food insecurity nationwide.
DOOH has long inspired individuals, connected communities, and driven action in the physical world. With “Doing Good with DOOH,” Screenverse is putting the medium to work for more than impressions—using its network to spark generosity and encourage audiences to get involved during a time when need is exceptionally high.
“At Screenverse, we believe you should never ignore a generous impulse. It’s a value we take seriously, and one we see echoed across our network partners. Partnering with Feeding America gives our industry the opportunity to turn intention into impact,” said Screenverse CEO and Co-founder David Weinfeld. “Digital out-of-home delivers the reach, and those small moments of awareness can translate into real meals, real support, and real change. With DOOH’s scale and precision, every impression becomes a chance to inspire action.”
How Screenverse Is Doing Good with DOOH
With the generosity of its network partners, Screenverse is amplifying Feeding America’s mission through a nationwide DOOH campaign that encourages millions of Americans to get involved.
Participating Screenverse networks include Corner Media, True Sync Media, Vertical Impression, Smartify, Olyns, theBulletin, Grace Outdoor, Whistler Billboards, and Street Media Group billboards. Together, they’re donating over 30 million impressions, valued at approximately $235,000 in ad space. The campaign will span 18,000+ digital screens across 150+ markets, running in a wide range of high-impact environments, including:
- outdoor billboards and urban panels
- big box retailers and grocery stores
- residential and office buildings
- Bars and restaurants
- elevators in 20+ venue types
- high-traffic city streets and community centers
The messaging is clear with a call to action that’s hard to miss: End hunger today. The month-long campaign will raise awareness of Feeding America’s mission and the organization’s work to end hunger in the United States. Audiences are encouraged to take action—whether it be through advocacy, volunteering, or donating.
“By bringing the movement to end hunger to thousands of screens across the country, this campaign helps more people understand the reality of food insecurity and reminds us that each of us can make a difference,” said Monica Lopez Gonzalez, Feeding America’s Chief Marketing and Communications Officer. “Partnerships like this strengthen our collective effort to ensure every person has the food they need to thrive.”
How the OOH Community Rallies Together
To build on the OOH campaign, Screenverse is leaning on its trusted community of industry contacts and partners to amplify the message through a targeted donation-driven email campaign.
Screenverse is inviting others to get involved and give back by donating directly through the Feeding America portal. To help track the collective impact of the OOH community, donors should enter “Doing Good with DOOH” as the honoree/Organization name, and are encouraged to donate on behalf of their company or team. Every dollar donated can help provide at least 10 meals* for individuals and families facing hunger through the Feeding America network of food banks.
At the end of the campaign, this multi-pronged approach will allow Screenverse to showcase the collective impact and contributions made under one shared cause— reinforcing the power of community and collaboration in driving meaningful change.
*$1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.
About Screenverse
Screenverse is the largest programmatic DOOH network in the United States, powering omnichannel digital campaigns across more than 130,000 screens in all 210 DMAs. From retail and residential to office, outdoor, and urban environments, Screenverse helps advertisers reach audiences in the moments that matter—driving awareness, action, and measurable real-world results.
Media Contact
Alexandra Bell
Screenverse
alexandra@screenversemedia.com