Hispanic Heritage Month | Icon: Antonio Lucio

Antonio Lucio is Chief Marketing and Corporate Affairs Officer at PayPal, where he leads global brand, marketing, and corporate affairs. An industry-recognized thought leader and experienced performance marketer, Antonio brings deep expertise in guiding global enterprises through transformation and driving growth. Previously, he served as Chief Marketing and Corporate Affairs Officer at HP, helping redefine the company’s vision, mission, and brand while accelerating revenue growth. He also held Global Chief Marketing Officer roles at Meta and Visa and served as Chief Innovation and Portfolio Transformation Officer at PepsiCo. Antonio is one of the few marketers inducted into the AMA, AAF and Forbes Halls of Fame.