Posts by The Advertising Club of New York
CES Learnings from Sarah Martinez, VP & Industry Lead, Retail | Verizon Media
Sarah Martinez | VP & Industry Lead, Retail, Verizon Media | In one word, how would you describe your experience at CES this year? Transformational What’s the hottest/most prominent topic being discussed at CES this year? What did you learn about it? 5G takes the cake at CES this year. When it comes to retail…
Read MoreCES Learnings from Sean McCaffrey, President & CEO | GSTV
Sean McCaffrey | President & CEO, GSTV | In one word, how would you describe your experience at CES this year? Knackered (soon to be a GSTV Word of the Day) What’s the one learning that surprised you the most? Pragmatism and vulnerability. The editorial cycle and twitter feeds seem to polarize the best or…
Read MoreCES Learnings from Liya Sharif, Head of Global Brand, Content & Creative | Qualcomm
Liya Sharif | Head of global brand, content & creative services | Qualcomm | In one word, how would you describe your experience at CES this year? Crowded! What’s the hottest/most prominent topic being discussed at CES this year? What did you learn about it? One of the hottest topics at CES is 5G –…
Read MoreANDYs Live Case Study Final
Subculture Sizzle ADThink What’s Trending in March
Is Your Company Cultivating a Diverse Workplace?
So why is diversity so important in your internship programs? If you think interns are just fetching coffee and getting copies, you couldn’t be more wrong. Your internship program is actually a training ground for top talent. Look at your interns and you’ll be looking at the future of your company. The intern hire you…
Read More15th Annual AD FUTURE'S Competition @ADVERTISINGWEEKNY
The ACNY Foundation hosted 21 NYC high school teams for the 15th Annual AD Future’s Competition, in conjunction with ADVERTISING WEEK NY. The School of Visual Arts (SVA) Theatre, continues to generously support the competition, allowing students the experience of pitching in front of a professional panel of judges, in a state of the art…
Read MoreFoundation's Summer Internship – 360 Degrees of Learning!
The Foundation’s Summer Internship Program is designed to provide students in their junior, senior, and graduate years of college an opportunity to intern at one of the AD Club’s member agencies or organizations. In addition to placement at one of the top agencies and companies in the industry, AD Club interns are provided the following…
Read MoreOut-of-Home: Now 2018
December 5, 2018 Home Agenda Photos and Panel Videos Home Out-of-Home: Now 2018 Date: December 5th, 2018 Location: Pier 60, Chelsea Piers, New York, NY 10011 Time: 8:15-12:30pm The 11th Anniversary annual Out-of-Home Conference brought together industry stakeholders to address the many opportunities and challenges on the horizon for media buyers, planners, and sellers. OOH veterans came together to…
Read MoreHonda and Other Major Auto Brands Are Turning to New Outdoor Advertising Measurement Capabilities to Drive Customers to Dealerships
by Sarah Garonce, senior director, Research & Insights, Clear Channel Outdoor Americas The auto industry is harnessing new technologies giving drivers experiences they’ve only dreamed about. And the same is true of Out-of-Home (OOH) advertising – one of auto marketing’s closest allies. Just as auto manufacturers are reinventing vehicles today for the ultimate driving experience,…
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