The Club Insider
I’MPART OF DIVERSITY: Q&A From Jon Kaiser, Global Digital Strategy Lead on PepsiCo at OMD
In honor of i’mPART, The AD Club’s diversity campaign, we asked Jon Kaiser about the importance of diversity in our industry and why they feel compelled to help raise awareness…
The Breakfast Club: Thought Leader Series – The Marketing Of Politics & Policy: Q&A From Mark Skidmore, Partner & Chief Strategist of Bully Pulpit Interactive
In advance of AD Club’s The Breakfast Club: Thought Leader Series – The Marketing of Politics & Policy event this Thursday, November 12th, we asked our panelist Mark Skidmore, Partner & Chief Strategist of…
Momfessionals: A Look at the Realities Shaping Motherhood
Today, moms represent a $2.4 trillion market, and as more Millennials become new moms, “mommy culture” has changed in critical ways. To engage them, advertisers need to understand the current…
The Breakfast Club: Thought Leader Series – The Marketing of Politics & Policy: Q&A From Our Panelists
In advance of AD Club’s The Breakfast Club: Thought Leader Series – The Marketing of Politics & Policy event this Thursday, November 12th, we asked our panelists Michael Beach, Co-Founder of…
November's Member of the Month: Kris Magel, President, Initiative US!
This month’s featured member is a natural choice after just being named President of Initiative US. Kris Magel’s contributions to the Club are numerous — he understands and embraces the…
WHAT AGENCIES AND THEIR ADVERTISERS NEED TO KNOW ABOUT ENDORSEMENT AGREEMENTS PRIOR TO ENGAGING TALENT
Automating Mobile Video In Seven Flavors We’ve crossed the Rubicon on Mobile, and there’s no going back. Young audiences spend 51% of their media consumption time on mobile devices, and watch…
Take Part: Diversity Demands Real, Continued Action
Originally Posted on MediaVillage BY TIFFANY EDWARDS Diversity is a term that gets tossed around a lot in advertising. Everyone agrees that it’s important and that it’s something we need…
Diversity Is Everybody's Responsibility
By Carl Fremont, Chairman of the Board, AD Club of New York and Global Chief Digital Officer, MEC We have made great strides talking about diversity openly in business but…