The Club Insider
What advertisers want from startups and data
With traditional funding sources such as venture capital and hedge funds reportedly on the wane, startups have never been more likely to be the acquisition target of brands operating in…
New Federal Law Protects Consumer Reviews of Products and Services
By Allison Fitzpatrick and Rohini C. Gokhale Congress recently passed the Consumer Review Fairness Act of 2016 (the CRFA) to protect the ability of consumers to review a company’s products,…
Ad Tech Isn't Dead; Long Live Ad Tech
Whatever you call it; Ad Tech, MarTech or Brand Tech, the business is calling for new solutions over transparency, and accountability. Originally posted on ExchangeWire, ADTHINK presenter Gareth Davies, Founder &…
First Predictor of Award Show Season Shows Equal Split Between U.S. and International Finalists
March 16, 2017 – The International ANDY Awards, which are hosted by The Advertising Club of New York, today released the list of 2017 finalists. As the first major international advertising award…
New Study: Marketers Feel Frustrated in Their Desire to Drive More Sustainability Efforts
A majority of marketers believe sustainability investment pays off but their boards are underinvesting March 9, 2017 – The vast majority (83%) of marketers feel a moral imperative to incorporate…
Top Talks on Pharma: Elaine Rumack, Sr. Partner, Sr. Director, Digital & Bill Heilmann, Managing Partner, Strategy + Communications Planning, MEC Global
Elaine Rumack and Bill Heilmann are established leaders within the advertising and communication field with a special focus on Pharma. They are committed to ensuring that strategies are relevant and…
Top Pharma Marketer Insights from Tricia Brown, Executive Director, U.S. Marketing, Merck & Co., Inc.
What do you wish your advertising agency partners knew about your role on the brand side? I have a sense of urgency about how quickly we need to change. I…
Top Talks on Pharma: Jeffrey D. Erb, President, Healix
What kind of partnerships are you looking for to help you leverage the new marketing tools and technology available today – who will those partners be? In looking at the…
Black History Month Celebration: Road Trip
In honor of Black History Month The AD Club of NY celebrated its commitment to unity, diversity and inclusion with its first ever road trip to the Smithsonian National Museum of African American History…
Advertising Club of NY, Andy Awards Ask Other Award Shows to Ban Gender Bias
Pete Favat, chairman of the 2017 International Andy Awards, and Gina Grillo, president and CEO of the Advertising Club of New York, are asking other industry award shows to ban…